Concept design of the packaging of the product Tiramisu, with attention to the use of the materials.
The innovative idea behind this concept of packaging for the tiramisu is oriented to the convenience and the customization. The savoyard, which becomes the unit of measure of the portion, defines not only the quantity of the product but also the experience of consumption. Thanks to the presence of the creases in the cardboard to support the tiramisu was advancing towards the mouth without the need for tools, plastic, thus facilitating the consumer in a way that is sustainable and practical.
Packaging neutral and minimalist are a central element of the project. Only a band-customizable is added to indicate the variation of the product, or to celebrate a special occasion, like a birthday (for example, “Congratulations Mario!“). This solution allows you to avoid the waste related to production, specific packaging for variants is less demand.
To each his own!
Each tile can contain an ingredient that is different (classic, strawberry, banana, etc.), in order to please every palate, without having to make a choice that is unique to everyone. In addition, what advances it keeps better, and takes up less space in the fridge thanks to the container is resized.
This packaging system is customized and flexible it adapts perfectly to the contemporary needs, promoting a better management of resources and inventory.
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